09.09.09 ADS THAT DON’T SUCK: CHICKEN VS. DOKKEN

As we all know, most commercials are garbage. Humankind’s necessity to avoid sucky commercials is the mother that birthed the invention of TiVo and DVR. This is because most ad writers are functionally retarded. They think a catchy jingle that makes you despise the product is a good thing (lookin’ at you, five-dollar footlongs). The best they can do to sell beer is chicks in bikinis. Now, I’m fine with the bikinis, but I have to admit it’s unoriginal.

So, here’s a nice reminder that commercials can be inventive, original, and entertaining. The new 2010 edition of Norton Antivirus Firewall uses a chicken and the metal band Dokken as metaphors for your hard drive and computer viruses. The results are charming (and varied, as you can see in the other commercials here).

Good work, creative agency hired by Norton. Of course, I’ll never actually see your ad on TV. Not unless this becomes a 30-minute scripted series. Hey, it can’t be any worse than “Cavemen.”

(thanks to Kevin)