It’s a rainy Friday in New York, and I’ve quit work early to venture into Manhattan to get a few minutes of face time with “Man vs. Wild’s” Bear Grylls, who’s speaking with real journalists and even a few lowly bloggers to promote Fan vs. Wild, a competition sponsored by Degree in which four supposedly “lucky” fans compete in wilderness challenges, with the winner appearing in a special episode of “Man vs. Wild” next fall.
After an initial spiel in which Grylls enthusiastically describes the details of the promotion — a relationship that dates back to the Sure/Degree commercial he did after climbing Everest, the ad that got him noticed by Discovery Channel — we rotate through for one-on-one interviews. He greets me warmly, his climbers’ forearms bulging with veins. Even at the end of winter, he is tan. I feel unattractive.
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