
Even as the Internet saps more and more of our time with its bottomless well of pornography and top ten lists, TV is still a refuge for Americans: the Nielsen Company reports that we’re watching more television than ever before — an average of 34 hours per person per week. (To put that in perspective, I blog full-time about TV and the NFL, and I watch anywhere from 12 to 18 hours of TV a week during the NFL season — less during the off-season). Basically, Americans watch TV like it’s their job. This is why you’re fat.
Along with that trend, the big winners of 2010 are CBS, the NFL, and shows about auctions and pawn shops.
The generation-long shift to cable from broadcast continued, but subtly, as the smallest of the big four broadcast networks, NBC, still retained more than twice as many viewers as the largest basic cable channel, USA.
Cable hits like “Jersey Shore” on MTV and “The Walking Dead” on AMC were showered with media attention and affection, but the most popular new show was CBS’s “Hawaii Five-0,” a revival of a 40-year-old drama.
CBS, stable as always, was the No. 1 network among total viewers for 51 out of 52 weeks, and three of its new shows, “Hawaii Five-0,” “Blue Bloods” and “Mike & Molly,” landed in the top 20 for the year, the only new shows to do so…
“Mike and Molly” is a top-20 show? Oy. That one cuts deep, America.
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